Posted: Jan 21 2014
The message is the driver here at The Creative Sheep. It hasn't always been that way. We've been there thinking to ourselves, "This is cool idea." The problem for us was that cool ideas in and of themselves don't pack much of a punch. Cool ideas are great and all, but since we've transitioned to having the message drive our content, it has provided so much more clarity and direction. Plus it has a greater punch when the message is delivered to the masses. So when planning your next service, game, worship set or service element, ask yourself the question, "What is the message?" Let that guide the decisions regarding whatever you're planning.